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    Digital Marketing

    Resources for today’s digital marketer. With tips and opinion on digital and social media marketing – from SEO and PPC to creative content marketing.

    7 No-Sign-Up, Free AI Tools You’ll Use Every Day

    AI tools are everywhere, but finding genuinely free ones that don’t require you to sign up can be tricky. Here are seven powerful tools...

    Content Calendar for Social Media, Video or Blogs – with AI

    Creating a content calendar can be time-consuming, but with the power of AI, you can automate the process and streamline your content planning. Using...

    LinkedIn Vertical Video: A Straightforward Guide

    LinkedIn Vertical Video
    There's a new video platform in town (I know, another thing to add to the to-list). LinkedIn vertical video just landed, and it’s clear...

    What Makes a Social Media Expert + Top Experts

    Will Francis, social media expert, giving a talk about social media at the National Space Centre, UK
    In today's digital landscape, social media experts have become indispensable for businesses aiming to thrive online. As platforms evolve and algorithms shift, the need...

    11 Timeless Copywriting Tips from Ad Legend David Ogilvy

    David Ogilvy, the legendary advertising executive, shared his wealth of knowledge in the famous "How to create advertising that sells" ad. Though originally published...

    12 Best Digital Marketing Podcasts to Keep You Sharp in 2025

    Stay ahead in the fast-paced world of digital marketing with my curated list of the 12 Best Digital Marketing Podcasts to Keep You Sharp...

    12 Best Restaurants on Social Media in 2025

    Many of us love to share our favourite food moments. Social media has become a perfect home for restaurant businesses, in particular Instagram and...

    12 Best Hotels on Social Media in 2025

    Social media is increasingly being used by travellers to research their next holiday, using platforms like Instagram, TikTok and Facebook to get a feel...

    14 Best Travel Brands on TikTok

    It's like TikTok is made for travel brands - short-form video gives viewers immediate access to a range of destinations and experiences. But who...

    Marketing KPIs Examples: Your Guide to Measuring Success

    A motor car speedometer, lit in red at night.
    In the rapidly evolving world of digital marketing, it is crucial for businesses to track and analyze their performance. Marketing Key Performance Indicators (KPIs)...