Become an Expert Digital Creative

  • Certified training you can add to your CV and LinkedIn profile
  • Expert-led, interactive classes where no question is a daft one
  • Learn the latest strategies and tactics for digital success
  • Jargon-free, down-to-earth tips and tricks to supercharge your business
  • Post-course support from me as you put your new skills into practice

Digital Creativity - Online Courses and Workshops


Copywriting for

Learn how to write great copy for the internet, inspiring people to become customers of your business.

πŸ• 2 hours πŸ§‘β€πŸ’» via Zoom or In-House


SEO: An Introduction to
Search Engine Optimisation

Learn the essential skills, tools and tactics for driving more organic search traffic to your website.

πŸ• 3 hours πŸ§‘β€πŸ’» via Zoom or In-House

Social Media

Social Media

Learn how to effectively grow a thriving, engaged community around your brand using the latest social media tactics and tools.

πŸ• 1 day πŸ§‘β€πŸ’» via Zoom or In-House


Podcasting Masterclass:
Launch Your Podcast!

Everything you need to learn to plan, equip, record, edit, produce and promote a great-sounding podcast that listeners will love.

πŸ• 2 hours πŸ§‘β€πŸ’» via Zoom or In-House

Why People Love My Courses

I recently did the Social Media and Content Marketing Course with Will. I found it really useful, and learned a lot over the 2 days. Working in a Digital Marketing Agency, I am constantly trying to up-skill myself, and these courses allowed me to do just that.
Will has been amazing in relation to any follow up questions I have had since completing the course. I would definitely recommend this course!

Joanne Ryan

Digital Marketing Manager, Transpose Digital

Will is great. I attended a one-day workshop with him recently on social media, just to brush up on my skills. The guy knows his stuff. He’s very practical and helpful. No waffle or nonsense. He’s also great at following up and answering any questions. I would have no hesitation in recommending his workshops and consultancy services.

Dan Jensen

Senior Director, Passion for Creative

I attended a course in November and it was fantastic. Will is at the cutting edge of this fast moving social media world we now operate in. I would highly recommend Will as a social media expert.

Edel Rowe

Marketing Director, Waterford Health Park

I really feel that I learned lots and enjoyed it thoroughly. Great teacher, great content, big thumbs up!

Deirdre Adams

Founder, JimJams

Master the Art of Marketing

Join me in Waterford City for 3 days of interactive, practical training on the most vital disciplines of modern digital marketing.

I'll be sharing my experience working with the world's top brands on digital campaigns, gained from working in a social network, a global ad agency and building my own successful agency in London.

Whether you join for one, two or all three days, you'll leave with a whole new set of skills and an action plan to take your marketing to the next level.

Why These Courses?

  • Learn directly from a recognised marketing expert
  • Gain practical skills you can use straight away to boost your career
  • Demystify modern marketing, in an open, friendly session where no question is a daft one
  • Post-course support from me as you put your new skills into practice

Why Now?

  • The job market is getting more competitive, whilst marketers are expected to have an even wider range of skills
  • The web is changing faster than ever before, and it can feel impossible to keep up. These online courses will bring you up to speed
  • In a crowded digital world, run by algorithms, only quality content stands out, and I'll show you how to create just that

Why Me?

  • Train 1000's of marketers every year
  • Trusted by the biggest academic training providers - DMI, CIM, UCD etc
  • Unique breadth of knowledge, from technical to business strategy
  • I've worked with some of the world's most loved brands, and startups too
  • Regularly appear on TV and radio to share my experience and expertise
  • Deliver complex subject matter in engaging and memorable ways

Brands I've Trained

Brands I've Created Campaigns For

Hi, I'm Will your digital marketing teacher

Who am I and why should you trust me to upskill you in digital marketing?

I've been creating high-profile content with the world's most loved brands and talent since my days as Editor of MySpace in the 2000's. More recently I ran London ad agency Harkable, winning clients like Samsung, Spotify, Microsoft and Net A Porter with innovative digital campaigns.

Today I run courses for some of the biggest training providers including the Chartered Institute of Marketing, Digital Marketing Institute, American Marketing Association and University College Dublin.
I'm also the host of the DMI's marketing podcast 'Ahead of the Game' and regularly appear in the media to offer my opinion and expertise on digital stories of the day.

How It Works

Learn From the Comfort of Your Own Home

This workshop takes place on the popular video conferencing service Zoom. This works on any platform or device, making it easy for everyone to join and get the most out of the session.

There's plenty of time for questions throughout, and you can email me anytime afterwards as you put your new skills into practice.

Access to the materials and worksheets, along with the Zoom webinar link will be sent to you in the emails leading up to the workshop so they're always available for you before and after the session.

Upon completion of the workshop, you'll receive a certificate to add to your LinkedIn profile.

I did the whole 3-day Digital Marketing workshop. It definitely helped me to grow my online business enormously in Q4. The courses were well presented and easy to follow. I will definitely recommend Will.

Alistair Jeje

Founder, Tililee

Need bespoke in-house training or 1-on-1 coaching?

I offer in-house courses, tailored to the client's upskilling needs, as well as personal coaching for a handful of clients who I personally train to be expert digital marketers.
Drop me a line if you'd like to chat about how I can help with bespoke upskilling.