12 Best Digital Marketing Podcasts to Keep You Sharp in 2024

Stay ahead in the fast-paced world of digital marketing with my curated list of the 12 Best Digital Marketing Podcasts to Keep You Sharp in 2024. Whether you’re a seasoned marketer or just starting out, these podcasts offer valuable insights, expert interviews, and actionable strategies to help you stay on top of the latest trends and techniques. Tune in to stay informed, inspired, and ahead of the curve in the ever-evolving landscape of digital marketing.

Social Media Decoded

Hosted by Michelle Thames – seasoned social media strategist, influencer, and owner behind Thames Media Solutions, demystifies social media for creatives, influencers, business owners and entrepreneurs eager to grow their brands online.

With over 11 years of experience, Michelle offers practical advice on crafting engaging content, becoming an influencer, and monetizing your online presence as well as bringing in industry experts to contribute. She offers actionable business insights, tips, hacks and strategies you can use to see results.

Episodes are every few days and generally short and snappy (many are less than ten minutes long) so it’s easy to have a quick listen. For example, this episode about ‘lead magnet mastery’ was great; Michelle breaks it right down, from what a lead magnet is, why you should use them and importantly best practice tips with do’s and don’ts.

Social Media Decoded offers a valuable resource for all levels in digital and social media marketing. Bookmarked!

The Digital Marketing Podcast

Easy listening and conversational, this podcast is a great all-rounder for digital marketers and ideal for your daily commute. With a global audience reach, Ciaran Rogers, Daniel Rowles and Louise Crossley bring us expert interviews and the latest digital marketing news, tools, strategies, and techniques to help your digital marketing stand out in the crowd. 

Their recent Digital Marketing Trends 2024 discussing emerging trends like voice, image and video search offers some great gems about what to look out for this coming year and well worth checking out.

The Influencer Podcast

Julie Solomon, a best-selling author of “Get What You Want: How to Go From Unseen to Unstoppable,” a brand and business coach, and the host of The Influencer Podcast, dedicates her career to helping leaders and creators unlock and share their inner star quality with the world. Through her work, she assists individuals in achieving greater levels of visibility and impact, empowering them to become the leaders they are meant to be. 

For anyone seeking inspiration and actionable advice to enhance their personal brand and business growth, Julie’s coaching, insights, and transformative strategies are delivered directly to listeners’ earbuds. 

With over six years as a preferred source for guidance on influence, impact, and visibility, her podcast has become a global go-to resource.

Marketing School – Digital Marketing and Online Marketing Tips

SEO and search legend Neil Patel and digital marketing guru Eric Siu deliver daily practical digital marketing insights gained from their extensive experience in the field. 

Packed with resources and useful for both new websites as well as established businesses, here you’ll find the latest SEO tips you can put into action, content marketing, social media, email marketing and a general overview on online marketing best practice for today. 

Shared by experts who not only talk the talk but walk the walk in the marketing world and business operations.

The Recipe for SEO Success

Tune in to The Recipe for SEO Success podcast for valuable insights on Search Engine Optimisation. Join award-winning SEO copywriter and Consultant Kate Toon as she discusses optimisation tips, the latest news, real-life case studies, and various SEO aspects with trusted experts. 

There’s plenty here for both seasoned SEO experts to those newer to the mystery of SEO; from longer in-depth episodes to short ten minute snippets which is great.

Everyone Hates Marketers

“The only marketing podcast for people sick of marketing bullsh*t.” Straight-talking marketer Louis Grenier delivers genuine, practical insights weekly, featuring both industry heavyweights such as Seth Godin and Joanna Wiebe, as well as lesser-known talent in the field. 

This was also voted “#1 marketing podcast worth your time” by Ahrefs. Covering timeless topics such as content marketing, brand positioning and B2B marketing to interviews with businesses owners offering entrepreneurs some words of wisdom, like this episode with Jonathan Goodman, 

Founder of Personal Trainer Development Center and Author of Ignite the Fire, ‘A CEO’s Guide to Building a No-BS Personal Brand (& Reviving a Dying Business), offers an interesting insight into the challenges of turning a business round. 

Online Marketing Made Easy

Creating and owning a business can be a lonely place and this is even truer for online enterprises where collaboration and brainstorming partners aren’t always at hand. Amy Porterfield is like the business mentor you never had! 

Her expertise lies in simplifying complex concepts and strategies into manageable, step-by-step actions that aim to deliver results efficiently. Episodes on her website feature handy time stamps if you just want to dip in. 

Amy ‘speaks’ to all business owners, whether you’re a seasoned entrepreneur or you want to grow a side hustle. This episode ‘Age is Just a Number – Why You Can Still Find Success, in your 40s, 50s and Beyond’ is a great listen for anyone with any doubts who might feel like they’ve left things too late for a new business venture.

The Marketing Millennials

Numerous marketing podcasts offer insights into the theory of human behavior and strategies, along with advice on their application. However, I often seek examples of these theories in action. That’s precisely what “The Marketing Millennials,” hosted by Daniel Murray, delivers. 

Weekly episodes feature guests from big players who run multi million pound businesses and manage communities of 20M+ people. Dollar Shave Club, the ‘disruptor of the grooming industry’ is a great example of the nuggets found here.

The Science of Social Media

Each week the team at Buffer are on hand to answer your questions, exploring marketing strategies and best practice to help build your brand via social media. Despite not posting an episode for nearly a year (?), this offers a broad library of handy resources for anyone working in social media marketing and there’s still lots here that’s still relevant. 

Social Media Secrets with Rachel Pedersen – The Queen of Social Media

A great listen for anyone who works in digital marketing, social media managers at every level and business owners – Rachel strips things right back to the basics. 

From common questions like How often should I post? and How to grow on Instagram, the episodes are all bite sized with many around ten to fifteen minutes long. Aside from the technical hacks and tips, Rachel addresses common challenges business owners often face such as When Literally Nothing Works (on social media). Rachel’s approach is great if you’re feeling like you need a bit of lift…

Behind the Numbers

The Behind the Numbers daily news podcast by Insider Intelligence explores the impact of the internet on our lives, offering insights into the dynamic realms of digital media, commerce, advertising, and technology. 

Stay informed, engage with in-depth analysis, and enjoy a touch of entertainment as we navigate these evolving landscapes together.

The Social Media Talk Show

Get expert insights into the most recent developments in social media marketing bought to us by the team behind the well established Social Media Examiner. The Social Media Talk Show brings us only the essential updates worth knowing about each week, breaking things down into handy nuggets. 

The recent ‘mini-series’ as it were is definitely worth checking out, specifically covering recent updates to various platforms including: LinkedIn Updates: Ad Measurement, Newsletters, Premium Features and More’, Instagram Updates: Stories, Cutouts, Future Features, and More and TikTok Updates: Content Trends, Creator Tools, and More

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